Since 1994 · 4 brands · 40+ countries

Innovation at the service of real life.

For over thirty years we have designed technologies that enter the daily lives of families and businesses. Innovation has value only when it improves people's real lives.

Learn more Our brands.

The group in numbers

0anni

Years of activity

Countries served

Group brands

Our value chain

From research to market, an integrated supply chain.

We design, we manufacture, we distribute. Direct control over the entire value chain — powered by AI at every step — is the premise of our product quality.

Step 01

Research & Development

R&D distributed across Europe and the Far East, where technical teams work side by side with the world's leading manufacturers of advanced technology. Italian design, Asian engineering, AI algorithms applied at every stage of the product — from Predictia's biometric sensors to Nuvita's digital assistants.

Step 02

AI-native Quality Control

We do not run in-house factories: we select manufacturing partners and certify every product line with accredited laboratories and European EN standards. Quality control, however, is entirely ours — and automated. An AI-native system analyses real-time data from customer helpdesk (tickets, returns, technical queries) and correlates it with production lots, components and suppliers. Every issue becomes a signal for the next production cycle: quality is measured not only before shipping, but continuously in the field, on products in use.

Step 03

Logistics

Integrated management of shipments, orders and supplier coordination on Logibly — the AI-native platform developed inside the group. European hubs and distribution nodes optimised by algorithms that analyse demand, transit times and availability in real time.

Step 04

Distribution

Presence in over 40 countries through a multichannel network: specialised retail, pharmacies and baby stores, mass-market chains, direct brand e-commerce and international marketplaces. Over 5,500 retail points in Europe for the Nuvita brand alone, with local distributors ensuring full coverage.

Brand portfolio

Four brands, four markets.

Each brand has its own identity, target market and strategy — united by the same commitment to innovation, quality and artificial intelligence.

Baby care, maternity and family health

The group's core brand — since 2010 it develops hi-tech products for the family across three synergistic lines: baby care (Nuvita Baby), maternity and breastfeeding (Nuvita Mum), family medical devices (Nuvita Med). Number 1 in Italy for electrical mother-baby products with over 38% market share, Top 2 in brand awareness and number 2 in the breast pump market. Present in 40+ countries with 5,500+ retail points in Europe, 20+ million products distributed and 40 international awards.

Product lines

Smart solutions for early childhood 0-5 years
Wellness and technology for motherhood
Medical devices for family use

In the group since: 2010
Primary market: Europe · 40+ countries

Visit official websitenuvitababy.com

Sustainable children's lifestyle

Lifestyle line for children made from recycled and recyclable eco-friendly materials: stroller footmuffs, sleeping bags, backpacks, thermal bottles and accessories designed to build children's independence.

Primary market: Europe

Visit official websitenuvitababy.com

Health tech · predictive monitoring

Integrated predictive health monitoring system: smartband with non-invasive biometric sensors, mobile app and AI/machine learning algorithms that analyze the body's signals in real time to anticipate anomalies and support cardiovascular prevention. A personal health assistant available 24/7.

In the group since: 2024
Primary market: Italy, Spain

Visit official websitepredictia.life

AI Software & Digital Solutions

AI-native platform for smart logistics management: centralizes shipping operations, purchase orders and supplier coordination in a single system, with artificial intelligence algorithms that optimize operations and decisions in real time.

Primary market: International

Visit official websitelogibly.ai

Design · Prodotto · Ricerca

Dietro ogni brand, un ecosistema tecnologico.

AI-first innovation

Artificial intelligence isn't a trend for us: it's a method.

Discover how we innovate

Company Presentation

Download the official group presentation with up-to-date data on portfolio, markets and strategy.

Company Presentation

Official presentation of Anteprima Brands International group (2026 edition)

PDF · 1.8 MB